‘Terrorism’ marketing ploy lands Vietnamese man in jail
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‘Terrorism’ marketing ploy lands Vietnamese man in jail

A 28-YEAR-OLD man was sentenced to one year in prison this morning following “terrorism” charges after being found guilty of orchestrating bomb hoaxes in Vietnam, as part of a marketing ploy for his cosmetics company.

According Thanh Nien News, Hoang Hai Trai had placed the fake bombs around Ho Chi Minh City and Hanoi to create publicity for the company which sold fake eyelashes and eyelash curlers.

The People’s Court of Ho Chi Minh City handed out the sentence to the former director of Beauty Lashes Co. Ltd. earlier this morning.

In April last year, Trai was reported to have sought the help of his Hanoi-based cousin to open a Facebook page that mimicked a page of a “terrorist” group, which was constantly updated with so-called “missions”.

Trai had planned to have several carton boxes that were mock-ups of bombs, covered with Arabic text but filled with his products, distributed around the two cities.

Prosecutors said the scare-tactic with the “discovery” of the boxes among passers-by would have gained a lot of attention by the public and the media.

The company had carried out the plan on May 18 last year, and members of the public who found the boxes in the two cities had reported hearing ticking sounds which had come from inside the packages.

Over 100 police officers were deployed to “defuse” the situation, and Trai was detained three days after the hoax while his cousin and friends had their charges dropped.

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