More Referendum Propaganda
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More Referendum Propaganda

The Nation reports:
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“The CDA will mobilise every media outlet to explain the new constitution to voters,” said public relations committee spokesman Sakchai Ounjitkul.
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/>The budget is expected to be about Bt30 million, he said.
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/>A referendum to approve or reject the new constitution is due to be held on August 19.
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/>Publicity for the charter will include all television, cable and radio stations, websites, print media outlets, government agencies, education institutions, billboards and places where crowds gather, he said.

/>COMMENT: What does explain mean here?
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For television and cable services, the CDA plans to air spot messages from 6am till 10pm with the theme of “Approve: New Constitution, close to the people”.

/>COMMENT: This is not explaining the constitution, this is simply advoating
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The PR campaign is expected to reach about 12 million viewers.
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/>A website run by the Parliament will be designated to promote awareness on the charter. It will have links to other Internet sites run by state agencies and education institutions.

/>COMMENT: One can just imagine exactly what promoting awareness of the constitution means.
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The CDA will buy advertising space in major newspapers and its members will visit various newsrooms in a bid to boost news coverage about the charter.
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/>Government agencies, including the Interior Ministry, will be asked to assist in disseminating information about charter provisions. All state-run schools and universities will get involved in the campaign.
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/>Billboards will have a mascot logo of a green-light man. These will be put up at main roads and crowded places to encourage people to vote in the referendum.
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/>CDA deputy chairman Seri Suwannapanont said the PR campaign was deemed necessary to overcome the opposition to the charter mounted by various anti-coup activists and the disbanded Thai Rak Thai Party.

/>COMMENT: Charter promoters are already on the airwaves. All parts of the bureaucracy are being roped into the campaign.
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/>I wonder if the TRT campaign is just a cunning ploy to sucker the junta into bringing out their propaganda campaign. I say this as the constitution will pass, but the junta appears to becoming suckered into an all-out propaganda campaign. It might be the campaign which becomes the talking point. They will hype the fear with talk of all kinds of danger and when the constitution passes, it will seem overblown and the CNS will do even further damage to their reputation. Will they fall for another Thaksin sucker punch? Then again, TRT might go overboard in their campaign against the draft which would be a mistake. So far they have been fairly sedated, but the danger of them ramping up the rhetoric too much is that they will be seen divisive. Leave that too the anti-CNS academics.