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5 reasons why mobile number portability didn’t take off in India

By Sat, Aug 27, 2011 6:00PM UTC View Comments

After multiple and often annoying delays by the Indian telecom, mobile number portability (MNP) was launched without much fanfare. Telcos rather reluctantly jumped on to the bandwagon with some creative ads. IDEA Cellular was the first with Vodafone and Bharti Airtel following up. Did MNP justify the ad spend for these companies? I don’t think so....

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Reliance loses 1 mn customers to mobile number portability

By Thu, Aug 11, 2011 7:08PM UTC View Comments Anal Ambani has been questioned in 2G spectrum probe. Pic: AP.

The Reliance Communications website describes itself as India’s number one network. It certainly isn’t if you consider the number of subscribers it has lost in the first five months since the mobile number portability (MNP) facility was introduced in India – it lost a whopping 1,166,643 net subscribers till June 30. Reliance’s loss is more...

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