Symbolism and Thai campaign postersBy Bangkok Pundit May 31, 2011 7:10PM UTC
Recently in a guest post at New Mandala, Chris Baker provided a very good analysis of the symbolism of the recent Yingluck campaign poster that has appeared in Bangkok (as blogged about here). Chris further noted, in the comment section of that post:
A lot of (wo)man-hours went into this poster. My guess is that the team started by doing some research or brainstorming about what they needed to communicate. They probably found that Yingluck is known as a name but little else. So their first objective was to make her real. Hence the 3D effect, the depth, the above-average space allotted to the visual, and the downplaying of other elements which would distract. (And getting the poster up so quickly, before the sidewalk got cluttered.)
Next my guess is that they decided she needed some gravitas, some seriousness to qualify as an acceptable candidate. So they made her look older and less attractive than she appears in casual press shots. Hence also the lawyer’s get-up, the absence of jewelry, the grey background, the static pose, the overall cool look of the poster (even more striking now in comparison to rival posters).
Now, for the below campaign poster for Chat Pattana Puea Paendin for Constituency 5 in Bangkok, BP wonders what thought went into this choice of campaign poster:
BP: That appears to be Lin Ping. He will get the votes of those who watch the Lin Ping channel… What is the thought process behind this picture?